Build em up, knock em down. There seems to be a flurry of negative media coverage around influencers. https://www.theguardian.com/fashion/2018/mar/21/instagram-influencers-can-flog-stuff-all-day-but-its-weird-when-they-use-their-kids-to-do-it
My blog and newsletter aim to provide small businesses with some useful communications updates. These may be media contact or social media updates. There will be no more than three items in the newsletter or blog.
The most robust set of global reports with great UK insights. https://wearesocial.com/uk/blog/2018/01/global-digital-report-2018
Facebook has announced that reach for pages (organisations and brands) is decreasing as the network focuses on more meaningful interactions. What can brands do? Focus on content that sparks meaningful engagement amongst page fans and wider consumers. For too long too many organisations have been posting meaningless drivel on Facebook, it has […]
Have You Identified Influencers for Your 2018 Strategy? Influencer marketing is set to continue and be one of 2018s biggest marketing trends. It will grow in sophistication as a marketing tool during 2018. Are you ready? With trust in traditional media and marketing channel plummeting, consumers are crying out for information […]
21 Awesome and Free Stock Photo Sites for Social Media Images
A useful guide from the ever helpful Hootsuite on targetting snapchat users. Have a read here.
A humorous look at life on Facebook For The Vice.
Tis the season to be planning……. Yep, its time to start thinking about your Christmas stories. The inagrual Christmas in July show will take place next week. http://www.christmasinjuly.co In addition to this show , which aims to get everyone under on roof, retailers and manufacturers are holding their shows. Long lead magazines (the really glossy […]
Influencer marketing is the hot marketing trend for 2017 – get other people spreading your message. Have you mapped influencers for your organisation or campaign yet? Here’s a good guide from Hootsuite to get you going. Influencer Marketing on Social Media: Everything You Need To Know